Innova remains the holistic food pet parents can trust. Throughout the years, as new supplements and artificial chemicals have been introduced to the pet food market, Natura has stuck to our tradition of producing Innova dog food and cat food using only natural ingredients. It might not make us cutting-edge or save us money, but in the end, it's your pet's health that matters.

Each of our pet products combines ingredients from all five food groups to ensure a truly holistic meal. Ingredients like protein-rich chicken, turkey and beef, calcium-packed cottage cheese, and wholesome fruits, vegetables and grains - all providing the essential vitamins and minerals your pet's lifestyle demands. Plus, essential fats and oils are added to improve your pet's skin and coat while reducing allergies and improving his immune system

For more details on ingredients and nutritional information, please select an Innova product on the left.